No Pain Bigger than a Customer Signing Up for Your Product but Not Using It Regularly.
Great digital experience hinges on simplicity and making customers ‘feel’
By helping customers feel valued, confident, happy, and more through your product, you help make daily use of your product a habit for customers.
Experience Now Decides ‘Daily-Use’ Products
A Progressive Journey to Digital CX That Encourages Daily Use
How We’ve Designed Experience to Deliver Business Outcomes for Clients Globally
Research to Get to Know Your Users Customers
To start, we rely on discovery interviews, surveys, existing data, and analytics tools to learn about customers’ unique needs in learning about, signing up for, and enjoying your service digitally. Flashy tech and experience are often the least of their needs.
Anchor Experience on Your Business Need
To know what you’re trying to fix or achieve from an experience enhancement is key. Whether better conversions to digital sign-ups, more time spent using your app, or higher referrals, your business need is the radar we use to finetune experience.
Find Gaps in Experience to Fix
With the customer data in hand and the business need serving as a radar, we'll find points along your customer’s journey that cause frustration and prevent them from achieving what they want. Identifying these gaps is the start of great experience.
Redesign Product to Make Customers Happy
In the final stage, we will redesign the product while fixing the experience gaps, so it’s much simpler for a customer to use your product and get value. Naturally, they’ll use it daily, be more satisfied, and be more likely to speak about their rewarding experience.