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Capital Alliance Limited - Mobile App

Our redesign of the UI/UX on CAL's mobile app simplified the process of signing up and making investments for retail investors, ensuring an enhanced experience, greater usage of the app, and ultimately higher investment volumes.
Good CX starts long before the finished product, and this is what Beta Launch excels at...understanding customer needs through different methods. Then, translating this into experience design across the digital touchpoint is effortless for them. In our partnership, they've excelled at delivering a range of business outcomes by redesigning the experience across both our digital investing portal and mobile app, helping us grow digitally.
Tharindra Kulasinghe
CIO - Capital Alliance Limited